Concrete and workable model for companies in the transformational economy from Christophe Jauquet, an internationally recognised keynote speaker who inspires leaders of multinational companies in various sectors as well as members of the European Parliament.
In an era of rapid technological and social change Trends in the Transformation Economy offers insights into a new economic landscape. It explores how companies can navigate a world where customers seek not just products, but meaning. The book offers strategies to meet these new customer aspirations and thereby it makes a positive impact on the planet, society and individuals.
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