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The Routledge Companion to the Geography of International Business (Routledge Companions in Business, Management and Marketing)

By: Frank McDonald (Edited by) , Gary Cook (Edited by) , Jennifer Johns (Edited by) , Jonathan Beaverstock (Edited by) , Naresh Pandit (Edited by)

Extended Catalogue

Ksh 55,750.00

Format: Hardback or Cased Book

ISBN-10: 1138953342

ISBN-13: 9781138953345

Collection / Series: Routledge Companions in Business, Management and Marketing

Collection Type: Publisher collection

Publisher: Taylor & Francis Ltd

Imprint: Routledge

Country of Manufacture: GB

Country of Publication: GB

Publication Date: Mar 29th, 2018

Publication Status: Active

Product extent: 620 Pages

Weight: 1290.00 grams

Dimensions (height x width x thickness): 18.20 x 25.20 x 3.90 cms

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The fields of geography and international business share an interest in the same phenomena, whilst each provides both a differing perspective and different research methods in attempting to understand those phenomena. This book crystallises how the complementarities between the two fields may fruitfully and best be exploited.

The fields of Economic Geography and International Business share an interest in the same phenomena, whilst each provides both a differing perspective and different research methods in attempting to understand those phenomena.

The Routledge Companion to the Geography of International Business

explores the nature and scope of inter-disciplinary work between Economic Geography and International Business in explaining the central issues in the international economy. Contributions written by leading specialists in each field (including some chapters written by inter-disciplinary teams) focus on the nature of multinational firms and their strategies, where they choose to locate their activities, how they create and manage international networks and the key relationships between multinationals and the places where they place their operations. Topics covered include the internationalisation of service industries, the influence of location on the competitiveness of firms and the economic dynamism of regions and where economic activity takes place and how knowledge, goods and services flow between locations.

The book examines the areas for fruitful inter-disciplinary work between International Business and Economic Geography and sets out a road map for future joint research, and is an essential resource for students and practitioners of International Business and Economic Development.


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