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Sensory Evaluation Practices

By: (Author) Heather A. Thomas , (Author) Herbert Stone , (Author) Rebecca N. Bleibaum

Manufactured on Demand
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Ksh 17,250.00

Format: Paperback / Softback

ISBN-10: 0128153342

ISBN-13: 9780128153345

Edition Number: 5

Publisher: Elsevier Science Publishing Co Inc

Imprint: Academic Press Inc

Country of Manufacture: NL

Country of Publication: GB

Publication Date: Oct 23rd, 2020

Print length: 480 Pages

Weight: 990 grams

Dimensions (height x width x thickness): 19.10 x 23.60 x 2.90 cms

Product Classification: Food & beverage technology

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Sensory Evaluation Practices, Fifth Edition, presents the latest developments and methods of sensory evaluation, including those on the front end of innovation, consumer acceptance/preference, multivariate statistical analysis, discrimination testing, descriptive analysis, sensory claims substantiation for advertising, and information management. Additionally, related social psychological methods, such as laddering, design thinking, emotional profiling, and applications of qualitative and consumer co-creation and immersive techniques are explored. This book will be an ideal reference for sensory professionals, technical managers, product specialists and research directors in the food, beverage, cosmetics, and other consumer products industries of all sizes.

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