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Predictive Technology in Social Media

By: Spain) Fernandez-Rovira Cristina (University of Vic-Central University of Catalonia (Author) , Spain) Giraldo-Luque Santiago (Autonomous University of Barcelona (Author)

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Ksh 31,200.00

Format: Hardback or Cased Book

ISBN-13: 9781032103402

Publisher: Taylor & Francis Ltd

Publication Date: Jul 7th, 2022

Dimension: 23.40 x 15.60 x 48.90 cms

Category: THE ARTS: GENERAL ISSUES

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Can the likes we give on Instagram and Facebook predict a purchase or foresee who will win the election? Yes, they can! Large digital platforms can target ads to hyper-segmented to influence audiences. It is the moment to think deeply about these technologies. As citizens, we must reflect on our digital future.

Get Predictive Technology in Social Media by Cristina (University of Vic-Central University of Catalonia, Spain) Fernandez-Rovira at the best price and quality guranteed only at Werezi Africa largest book ecommerce store. The book was published by Taylor & Francis Ltd and it has pages. Enjoy Shopping Best Offers & Deals on books Online from Werezi - Receive at your doorstep - Fast Delivery - Secure mode of Payment

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