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McLuhan and Baudrillard : Masters of Implosion

By: (Author) Gary Genosko

Werezi Extended Catalogue
Delivery in 34 days

Ksh 7,650.00

Format: Paperback / Softback

ISBN-10: 0415190622

ISBN-13: 9780415190626

Publisher: Taylor & Francis Ltd

Imprint: Routledge

Country of Manufacture: GB

Country of Publication: GB

Publication Date: Apr 8th, 1999

Print length: 160 Pages

Weight: 260 grams

Dimensions (height x width x thickness): 23.40 x 15.50 x 1.30 cms

Product Classification: Cultural studies
Media studies

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In McLuhan and Baudrillard, Gary Genosko traces McLuhan's influence on one of the most famous gurus of the cultural theory - the French postmodernist thinker, Jean Baudrillard
Gary Genosko''s timely study traces McLuhan''s influence on the work of Jean Baudrillard, arguing that McLuhan''s ideas have been far more influential than hitherto imagined in the development of postmodern theory. Genosko explores how McLuhan''s ideas persist and are distorted through Baudrillard''s work. He argues that it is through Baudrillard''s influence that McLuhanism has had its greatest impact on contemporary cultural thought and practice.

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