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Marketing Communications : An advertising, promotion and branding perspective (Global Management Series)

By: Babek Taheri (Edited by) , Geraldine Bell (Edited by)

Extended Catalogue

Ksh 9,650.00

Format: Paperback or Softback

ISBN-10: 191015895X

ISBN-13: 9781910158951

Collection / Series: Global Management Series

Collection Type: Publisher collection

Publisher: Goodfellow Publishers Limited

Imprint: Goodfellow Publishers Limited

Country of Manufacture: GB

Country of Publication: GB

Publication Date: Sep 30th, 2017

Publication Status: Active

Product extent: 236 Pages

Weight: 474.00 grams

Dimensions (height x width x thickness): 19.10 x 24.60 x 1.30 cms

Product Classification / Subject(s): Business communication & presentation
Sales & marketing

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Marketing Communications is a must have text that acknowledges the most important task faced by any marketing communications practitioner is to identify and select an optimum promotions mix to help achieve an organisation’s business objectives.

Get Marketing Communications by at the best price and quality guranteed only at Werezi Africa largest book ecommerce store. The book was published by Goodfellow Publishers Limited and it has pages. Enjoy Shopping Best Offers & Deals on books Online from Werezi - Receive at your doorstep - Fast Delivery - Secure mode of Payment

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