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Global Marketing Management

By: Masaaki (Mike) (The University of Texas at Austin) Kotabe (Author) , Kristiaan (Hong Kong University of Science and Technology) Helsen (Author)

5 in stock

Ksh 28,200.00

Format: Paperback or Softback

ISBN-13: 9781119888765

Publisher: John Wiley & Sons Inc

Publication Date: Oct 27th, 2022

Weight: 1466 grams

Dimension: 20.40 x 25.30 x 3.40 cms

Category: BUSINESS & MANAGEMENT (Reserve KJ* codes for use with academic or specialist works and works for professionals. See VS* codes for personal careers advice, secrets of success, etc)

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