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Events MISmanagement

By: UK) Brown Chester University Chester Business School Tim (Programme Leader and Senior Lecturer for Events Management and the Senior University Teaching Fellow (Author) , UK) Higson Chester University Chester Business School Phil (Senior Fellow of the Higher Education Academy and former Head of Tourism and Events Management (Author) , UK) Gaston Liverpool John Moores University Lindsey (Senior Lecturer in Events Management (Author)

2 in stock

Ksh 8,900.00

Format: Paperback or Softback

ISBN-13: 9781915097118

Publisher: Goodfellow Publishers Limited

Publication Date: May 31st, 2022

Weight: 528 grams

Dimension: 18.80 x 24.50 x 1.80 cms

Category: Tourism industry

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A unique text that looks at events from a very different perspective - that of how and why events fail and what can be learnt from this in both a practical and academic perspective. It provides a case study approach to the event planning process with the cases illustrating how core planning theory and concepts fails to emerge in practice and why.

Get Events MISmanagement by Tim (Programme Leader and Senior Lecturer for Events Management and the Senior University Teaching Fellow, Chester Business School, Chester University, UK) Brown at the best price and quality guranteed only at Werezi Africa largest book ecommerce store. The book was published by Goodfellow Publishers Limited and it has pages. Enjoy Shopping Best Offers & Deals on books Online from Werezi - Receive at your doorstep - Fast Delivery - Secure mode of Payment

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