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Ethical Practice of Social Media in Public Relations

By: Marcia DiStaso (Author) , Denise Bortree (Author)

Manufacture on Demand

Ksh 10,300.00

Format: Paperback or Softback

ISBN-13: 9781138305915

Publisher: Taylor & Francis Ltd

Publication Date: Oct 25th, 2018

Weight: 77 grams

Dimension: 22.90 x 15.20 x 0.30 cms

Category: Communication studies

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This book provides the much needed research to understand social media's impact on audiences and organizations. Through an examination of a broad range of ethics concepts including transparency and online identities, policies, corporate responsibility, and measurement, this book explores a variety of topics important to public relations.

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