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Communication and Popular Culture Coursebook

By: Colorado State University Comm Dept (Author)

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Ksh 10,250.00

Format: Paperback or Softback

ISBN-13: 9781524987411

Publisher: Kendall/Hunt Publishing Co ,U.S.

Publication Date: Jul 15th, 2019

Category: Communication studies

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Presents an introduction to US popular culture, with an emphasis on its forms and functions in society. The volume focuses on four key areas - text, industry, historical context, and audience - that construct popular culture's meanings in order to empower students with the critical skills to understand cultural texts.

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