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Building Effective Crisis Communications for Disaster Recovery

By: Yue Hu (Author)

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Ksh 0.00

Format: Hardback or Cased Book

ISBN-13: 9781433153020

Publisher: Peter Lang Publishing Inc

Publication Date: Mar 1st, 2019

Dimension: 22.50 x 15.00 x 34.60 cms

Category: Communication studies

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This study evaluates public relations campaigns launched by the Chinese government to facilitate long-term disaster recovery after the 2008 Wenchuan earthquake. Theory of Discourse of Renewal is employed to study how the Chinese government utilized communication to help communities recover from disaster, and promote community growth.

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