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Bridging Differences

By: William B. Gudykunst (Author)

Manufacture on Demand

Ksh 34,100.00

Format: Hardback or Cased Book

ISBN-13: 9780761929369

Publisher: SAGE Publications Inc

Publication Date: Sep 17th, 2003

Dimension: 22.80 x 15.20 x 79.00 cms

Category: Communication studies

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Presents a skills-oriented approach to improving communication effectiveness between people from different groups (cultures, ethnic groups, social classes). This book addresses how factors related to our group memberships can cause us to misinterpret the messages we receive from members of those groups.

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