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Agenda-Setting

By: James W. Dearing (Author) , Everett M. Rogers (Author)

Manufacture on Demand

Ksh 19,200.00

Format: Paperback or Softback

ISBN-13: 9780761905639

Publisher: SAGE Publications Inc

Publication Date: Oct 21st, 1996

Weight: 198 grams

Dimension: 14.10 x 21.70 x 0.90 cms

Category: Communication studies

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What is the major social problem in the news today? Who made it so important? Based on research of contemporary social issues that have hit the headlines, this book provides important theoretical and practical insights into the agenda-setting process and its role in effecting social change.

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