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Advertising, Sex, and Post-Socialism

By: Elza Ibroscheva (Author)

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Ksh 9,250.00

Format: Paperback or Softback

ISBN-13: 9781498557160

Publisher: Lexington Books

Publication Date: Mar 15th, 2017

Weight: 294 grams

Dimension: 15.40 x 22.80 x 2.30 cms

Category: Communication studies

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The book traces gender ideologies in the Balkans through emancipating women's roles during socialism and the hyper-sexualization of women in advertising and media in the post-socialist transition. It uses a cultural/critical approach to understand advertising's effects on post-socialist societies and gender identities.

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